Persuasive Speech Idea -
My 7 Targets Checklist

Persuasive speech idea checks to turn typical factual prejudices, suggestive status appeals and strong-held values or intuitive policies into instruments to get your listeners change views or to convince them to act or agree with your novel opinion and startling solutions.
My proven check record helps to convince even better and not just to inform.

1. Determine who your listeners, your audience members exactly are. Do an accurate background check.

Because the more controversial you choose the harder you have to urge them in the - for you - right direction.

2. Figure out the socio-economic status of your audience. Age, number of males and females, ethnicity, cultural backgrounds?

What is their political, educational, religious status? Do they have background knowledge about your persuasive speech idea?

What are their precise needs and (common shared) interests?

3. Note down why your persuasive speech topic idea interests you and what your clear opinion is. Be honest and serious. Transparancy pays - do not hide yourself behind some sort of correctness ...

4. What are the attitude and the background knowledge of your public towards your persuasive speech idea? Why do they have to agree or act?

Can you make the topic more relevant to them? Within what time slot? And what if they do not act?

5. If you want to state a Fact Claim as persuasive speech topic then prove that your claim is the best. Why do I think something is true or false?

Provide evidence, hard facts, statistics, new figures, illustrations, quotations, definitions.

If you state a Value Claim then appeal to the morality and values of your listeners with targeted status appeals. Why do I like or dislike something?

Why do they have to agree that something is right or wrong, moral or immoral, valuable or worthless? Why do you want to convince them?

Offer examples the public will recognize, find common ground on related subjects and expert testimonies, and compare with oppositional ideas.

If you state a Policy Claim then assure that there is a problem and get the audience to understand your solution. Appeal to human needs, to reason and to emotion.

Summarize the present situation, the causes and the negative effects everybody will recognize. Present a solution to solve the problem.

6. Now set the goal of your persuasive speech idea. Formulate it in a single phrase. In my persuasive speech tutorial - take a look in the navigation bar at the left hand side - you find links to concrete ideas for this type.

Here are some samples to make clear what I mean. It is uncomplicated and easy if you understand the method:

E.g. I want to persuade that the aging population in our world / our nation has negative effects on the economy.

E.g. I want to persuade that metal detectors in schools violate the rights of students.

E.g. I want to persuade the public that arranged marriages should be outlawed.

You see what I mean? Firmly contra reasoning generates lots of material for debate.

German writer Johann Wolfgang von Goethe defining his persuasion belief theory 7. Turn your goal into an effective speech topics statement that is clearly identifying the message you want to communicate in class:
  • The Aging Population Hurts The Economy;

  • Metal Detectors In Schools Violate Students' Rights;

  • Arranged Marriages Should Be Outlawed;

These are examples of a catchy speech idea.